Finding an agent for your first health book

A lot of people think they can simply write a book about their health topic or experiences and mail it off to a big commercial publisher who will be happy to receive it, publish it, promote it, and make millions for the happy author. It can happen that way, but unfortunately, this isn’t usually the [...]

Writing a book proposal

Two kinds of people want to write health books: 1) writers interested in health, and 2) health professionals interested in writing. No matter which one you are, the process begins with the book proposal. Before you write your book, before you can attract a book agent, you need to know and show what your book [...]

Should you write a health book?

Want to write a book? Join the club. Surveys say more than 80 percent of people want to write be published authors. The reasons are many and varied. You may just want to share what you know about a particular health, fitness, or nutrition topic with the world. Or you may want to promote your [...]

Can you make a living writing about health?

Can you make a living writing about health? That all depends. People who specialize in health writing make anywhere from very little to well over six figures. Why would someone write about health for low pay? People do it all the time to boost their income through other means, such as getting more clients, patients [...]

Breathing life into your marketing language

We hear loads of advice today about the importance of optimizing online content and copy for search engines. But what about the little words and phrases that entice real readers to keep reading and respond once they find you? When a simple word change can double the impact (and conversion rate) of your online offering, [...]

7 Keys to powerful copy and content

Part 2 of “Breathing Life into your Marketing Language“ The rules of Internet marketing seem to change almost daily. But in the rush to make millions online, the power in word use is easily lost. And I’m not talking about keywords either. Sure, you have to figure out your key words and phrases and what [...]

News-peg your health products press release

Want to get your press releases picked up by the newspapers? That’s not easy when you’re plugging a product. Newspapers don’t want to be seen as flacks for advertisers. They’re looking to churn out hard news and fluff features, not product reviews. But here’s a tip: look where they’re looking, and insert yourself or your [...]